Gatner’s Magic Quadrant or Enterprise Content Management
Gartner Inc.’s Magic Quadrant for Enterprise Content Management, 2011 Hyland continues to see a growing demand by organizations for enterprise content management (ECM). And it is becoming clear that ECM is moving away from being a little known software solution, and into a strategic and in-demand knowledge solution organizations want to take advantage of.
No doubt, the topic is still a complex one, though Hyland believes it can be explained in a simple way. And we know engaging with ECM vendors can be a challenging task. That’s where research tools like the Magic Quadrant* can help. You can “use this Magic Quadrant to understand the ECM market and how Gartner rates vendors and their packaged products. Draw on this research to evaluate vendors based on a customized set of objective criteria,” according to Gartner. It’s more than managing content For Hyland, ECM is about more than managing content. It’s about using content in a meaningful way to achieve specific goals. In fact, we are confident that the strategic use of ECM is a competitive differentiator for today’s organizations. In other words, it’s not enough to have an ECM solution, it’s knowing how to best use it. We also know the economy has reduced technology budgets for organizations big and small. But Hyland believes investing in ECM is the smart decision because of its ability to work in concert with other software solutions, to accurately capture, process and quickly distribute information to staff when and where they need it, and connect the content dots that allow organizations to gain the competitive advantage, better serve their constituents – or both. Flexibility and focus We know good ECM vendors will focus on helping customers that want to automate business processes that depend on documents, content and people in order to achieve that goal. Great ECM vendors will also help organizations elevate their game by focusing on speed of deployment, getting organizations up and running faster, putting them ahead of the competition sooner and/or offering improved services to constituents faster. To confidently move your organization forward, you need a flexible vendor and a flexible solution. We know that. After all, every organization is different. Some focus on the bottom line to satisfy shareholders and grow the business. For others, the bottom line means ensuring another year of providing its customer community with needed services. So, for Hyland, a strategic ECM solution must easily adapt to meet those needs – not the other way around. And we believe control of those changes should be put in the hands of frontline staff so there is no stall and the organization continues to move forward. Are you ready to move forward?
Download Gartner Inc.’s Magic Quadrant for Enterprise Content Management, 2011. *Gartner, Inc., Magic Quadrant for Enterprise Content Management, Mark R. Gilbert, Karen M. Shegda, Kenneth Chin, Gavin Tay, October 13, 2011.